For entrepreneurs beginning to seek outside investment, I identified the Executive Summary, the Business Plan, and the Slide Deck as Three Fundamental Tools in the Fundraising Tool Box.
The executive summary is a door opener, a 2-to-3 page way of seeking an invitation to enter into a wider discussion of your company or product.
- The company
- The problem/opportunity
- Large market size
- Competition position and barriers to entry by competitors
- Go to market strategy
- The team
- Financing requirements
- Exit strategy
Always include the founder's contact information and a securities disclaimer.
Mike Drzal is a shareholder at LeClairRyan and serves as chair of the firm’s Venture Capital practice.
LeClairRyan is a law firm that has deep entrepreneurial roots, having originally been founded as a venture capital boutique. With more than 350 attorneys and offices from Virginia to New York to California, the firm provides business counsel and client representation in matters of corporate law and high-stakes litigation. Its mission is to achieve excellence for its clients by providing integrated, responsive and timely services.