Top Twelve Posts on Handshake 2.0

The top source of traffic to Handshake 2.0 when it was founded in 2008 was direct traffic, i.e. people who knew about the site typed the URL into their browsers to see what was new.  The top source since about May 2010 has been Google search.  People are finding what they seek on Handshake 2.0.  Cool. 

What are people looking for?  Here are the twelve posts on Handshake 2.0 receiving the most traffic since its founding in July, 2008, with my commentary.

1. Making the List – Branding on Twitter

What's the R.O.I. of using Twitter?  People keep typing their doubts into the search box.

2. Blacksburg Makes the List – Lots of Them

The top source of traffic to this post by Z. Kelly Queijo is from the Virginia Tech Employment page which kindly links from "Top Reasons to Live in Blacksburg, Virginia."

3. Cloud Computing – Just Draw Me a Picture

The culminating post in a series exploring the meaning of cloud computing to companies, a dozen people contributed to the series through writing, research, definition and explanation.  Alex Edelman sketched the drawings and Kelsey Sarles created the graphics that give company leaders a way to visualize the tech department's statement, "Let's take that to the cloud."

4. Populating the Top of the Sales Funnel Through Social Media

I sketched the idea on a lined piece of paper from a tablet, and Kelsey Sarles transformed it into the graphic most requested for use by other sites and publications and the most linked-to post on Handshake 2.0.  We've even heard people say they saw the graphic in a slide presentation - without citation.  Naughty, not nice.

5. A Google Real-Time Search Story – LeBron James Had a Parotidectomy, Too

My face aches just reading the title of this post.  I was scheduled for a parotidectomy, ended up with the lesser parotid surgery, but so many people, as I did, search for comfort and information during a health challenge.  I felt less alone and less afraid knowing LeBron James had survived and thrived after his own surgery. (If interested, I made a "portal" page linking to posts on my experience with parotid surgery, including pics.)

6. The Differences Between Marketing, Public Relations and Advertising: A Look at Marketing

This is one of three posts that attempts to explain the differences, but no one really knows or can.  The search continues.

7. Who Sees My Tweets?

Who doesn't see your tweets is a lot of people when you use the automatic retweet feature on Twitter.  It took 4 writers, 675 words, and 3 screenshots to answer the question posed in the title.

8. Slang at Work Doesn't Work

I can imagine the "Yes, but…" arguments about the use of slang at work, the Google searches, and the answer found in this post by Donna Dilley.

9. Outsourcing a Corporate Facebook Page

Explaining my experience with the pros and cons of in-house vs. outsource took me 1000 words.  I thought no one would read it because it was too long.  Very gratified to learn the effort helps others.

10. Rackspace Recognized for Fanatical Customer Support

While Rackspace has a history in Blacksburg, Virginia, home of Handshake 2.0, the top source of traffic to this post is people doing research on the company itself. 

11. Stuart Mease to Work for Pamplin College of Business, Virginia Tech

I miss Mease.  Apparently, I'm not the only one. 

12. Women and Smart Phones

I assume this post is popular for the same reason I wrote it.  I wanted to know the answer to this question:  Are there enough women with mobile devices for them to be considered a market?  That would be a yes.  More on that in 2011.

To all who find Handshake 2.0 of value, I am so glad.  To all who visit, however you arrive, welcome.  

Parametric Hand Turkey
Who's in FRONT? Jeff Krasnow

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