"Now join your hands, and with your hands your hearts…"
– William Shakespeare, Henry VI, Part 3, Act 4, Scene 6
The cast included Rob Martinez, Sean Moore, Kevin Allen and those from all over the world who shake hands when their paths happen to cross in Blacksburg, Virginia.
Handshake 2.0's founder, Anne Clelland, wrote about the video on her corporate blog in A Cost-to-Benefit Analysis of Creating a Corporate Publicity Video, A Personal Short Film History, and About That Corporate Video.
For most businesses, a web site and business cards are all that's required to represent a company, but for Anne, whose company is founded on harnessing the power of social communications by using today's technologies to connect regional businesses to the broader, global marketplace, web sites and business cards are not enough. It's a multi-channel world and having a multi-dimensional presence opens doors to more business opportunities. Handshake 2.0 facilitates making that happen.
What did I do at the Handshake premiere? I shook hands with people I met there for the first time. I shook hands with friends and business associates, and I introduced those I knew to people they did not know. It was a good night for handshakes 1.0 and 2.0.
Pictured left to right: Jane Dalier, Kimberly Reynolds, Cory Donovan, Tony Yang, Bethanne Trexell, Ronald Bruintjes, Barry Welch, and Z. Kelly Queijo.