Our customers are online watching videos.  And videos are coming up in their search results.  If they type in search terms related to our company's products and services, does our company show up in the list?  Do our competitors' companies?  Uh-oh...

"U.S. users streamed 41 percent more video content in August 2009 than they did during the same period in 2008, according to data from ComScore."
- ClickZ, U.S. Online Video Consumption Grows Considerably Year-over-Year

"Online video reached another all-time high in August [2009] with more than 25 billion videos viewed during the month, with Google Sites accounting for more than 10 billion."
- comScore, Google Sites Surpasses 10 Billion Video Views in August

"More than 167 million viewers watched an average of 167 videos per viewer during the month of October [2009]."
- comScore, Hulu Delivers Record 856 Million U.S. Video Views in October During Height of Fall TV Season

"In fact, YouTube not only had 50% more searches than Yahoo web search (3.918B vs 2.629B) and 180% more searches than Bing (3.918B vs 1.399B), but the number of searches at the online video giant made up almost 28% (27.95) of the total searches on Google sites for Dec. 2009... 23% of YouTube’s total visits for December (130.3Million according to compete.com) originated from Google search..."
- ReelSEO, YouTube Search Accounts for Nearly 28% of all Google Searches

"More marketers will increasingly embrace online video advertising, supported by the twin boom of video streams and video ad networks."
- eMarketer, 2010 Predictions Roundup

"...video marketing is poised for a huge year in 2010. The reason is clear: video simply engages people in a way that static text and images cannot. There are dozens of studies that show the power of video to boost customer interaction, drive sales, encourage viral sharing, and build brand awareness."
- Patrick Moran, Mashable, 5 Tips for Using Video to Grow Your Business in 2010

Whether we're ready as companies for online video or not, our customers are.

***

Added 6/6/2010: From Mashable: Online Video Will Push Internet Traffic to Quadruple by 2014.

***

Handshake 2.0 offers a social media video production and publicity package that covers all the bases.  We help you create your videos, put them on YouTube so they're search-friendly, then publicize them on Handshake 2.0, Facebook and Twitter.  The videos are yours to use on your site, on your blog, or wherever you'd like for best business results.  Feel free to read more.

We're walking the talk, too.  We made The Handshake Video and I keep making videos, on bad hair days and good ones, to continue to share our online passion for what we're doing online.  Here's what we're passionate about.