Marla Kemsey, diamond expert and founder and owner of  Kent Jewelers in Blacksburg, Virginia, explains the context for buying a diamond engagement ring.

Kent Jewelers will donate a pair of half carat diamond earrings as a prize for the first woman to cross the finish line at the New River Valley Triathlon.

The Gemological Institute of America (GIA), a non-profit gemological research and educational institution founded in 1931, offers comprehensive information about diamonds including a Diamond Buying Guide and Engagement Ring Shopping.

Z. Kelly Queijo wrote a profile of Marla Kemsey for Handshake 2.0.

Video credit:  Z. Kelly Queijo