My 140-Character Day

I begin my day 140 characters at a time. My email inbox contains a digest of tweets either by, or mentioning, the people I've chosen to track through SocialOomph. TweetDeck is another lens that I use to see what's currently going on in Twitter-world. I use it to scan the tweet-headlines by the news organizations I follow, both locally and nationally, and to read what's going on in the lives my “tweeple.”

If I see something I want to know more about, I click on the link that appears in the tweet. If I want to share what I've read with my followers, then I retweet (RT) the original tweet and link. If, in the course of following links, I read something I'd like to share, then I create a new tweet. That's how the day begins.

As the day progresses, I transition from early rising citizen fueled by coffee and online news to work-from-home public relations writer and businesswoman/entrepreneur. My use of Twitter changes from passive to active as I move to promote the good work of the people I write about and the companies I  support.  It's here where creativity and knowledge of how to leverage Twitter comes into play.

Tweeting for SEO

With only 140 characters of Tweet real estate to work with, it should come as no surprise that the location of keywords brings value to placement in search engines. Here how it works:

TweetGrid

Those first 26-40 characters play the role of a headline in a longer article. They not only catch the eye and make a person want to read the tweet, but also catch the attention of search engines. Canadian blogger Chris Burdge, founder of Candadian-based Bwest Interactive, explains this more in his post, “Seven Twitter Tips to Improve Your SEO” on StepForth.com.

I end my day reviewing tweets I've sent, wondering if any of them will resurface as news the next morning.

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Graphic by Z. Kelly Queijo

Z. Kelly Queijo writes about business and technology, people and their passions.  She is a frequent contributor to Handshake 2.0.

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Comments

  1. Lisa Warren says:

    This is terrific stuff!

  2. Lisa, thanks for reading and commenting. It’s just a matter of time, you know, before you, too, become consumed with Twitter!

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